Robert L. Schrag

Exploring the impact of technology on narrative and creativity, Robert L. Schrag is a distinguished professor emeritus in the Department of Communication at North Carolina State University. With a teaching career at NC State spanning over four decades since 1980, Dr. Schrag has significantly contributed to the academic community, earning accolades such as membership in the NC State Academy of Outstanding Teachers and the title of NC State Alumni Distinguished Professor in 1993. Dr. Schrag's pedagogical approach encompasses both undergraduate and graduate courses, where he delves into the intricate relationships between media, technology, and art. His research is particularly focused on how technological advancements shape and redefine narrative structures and creative processes, a field in which he has made substantial scholarly contributions. Beyond his teaching and research, Dr. Schrag is a founding member and senior fellow of the American Communication Association, reflecting his commitment to advancing the field of communication studies. His scholarly work includes several academic books, where he explores the intersections of media and society, as well as works of juvenile fiction that engage younger audiences with compelling narratives. Among his published works are "Taming the Wild Tube: A Family Guide to Television and Video," which offers insights into media consumption, and "Mystery on Isle Royale," a juvenile fiction piece that showcases his narrative prowess. Through these publications, Dr. Schrag has reached a diverse audience, from academic peers to families and young readers, underscoring his versatility as a writer and educator. Dr. Schrag's enduring legacy at NC State and in the broader communication field is marked by his dedication to exploring the evolving landscape of media and its impact on human creativity and storytelling. His work continues to inspire students and colleagues alike, fostering a deeper understanding of the dynamic interplay between technology and narrative.