Karthik Namasivayam

Karthik Namasivayam serves as the Director of the School of Hospitality Business at Michigan State University, where he also holds the prestigious John and Becky Duffey Professorship in Hospitality Business. With a career spanning over four decades, Namasivayam has made significant contributions to the field of hospitality management, focusing on innovation, sustainability, and the integration of information technology systems. His work is characterized by a deep understanding of consumer experience and the design of consumer-centric organizations. Namasivayam's academic journey is marked by a rich tapestry of research and teaching experiences, with numerous publications in esteemed journals. His scholarly pursuits are centered around the dynamic relationship between service providers and consumers, exploring how new technologies can enhance consumer experiences in the hospitality industry. His research is particularly interested in how these technologies can be leveraged to create sustainable business practices. In addition to his academic endeavors, Namasivayam is actively engaged in industry outreach and consultation. He provides valuable insights and expertise to businesses within the hospitality sector, helping them navigate the complexities of modern consumer demands and technological advancements. His consultancy work is informed by his extensive industry experience, which spans three continents and includes significant roles at institutions such as the Rochester Institute of Technology and Ecole hôtelière de Lausanne. Namasivayam's approach to hospitality management is both innovative and practical, drawing on his vast experience to bridge the gap between academic theory and industry practice. His leadership at Michigan State University is characterized by a commitment to fostering an environment where students and faculty can explore the future of hospitality through research and practical application. His contributions to the field have not only advanced academic understanding but have also had a tangible impact on the hospitality industry. By focusing on the intersection of technology and consumer interaction, Namasivayam continues to shape the future of hospitality management, ensuring that businesses are well-equipped to meet the evolving needs of their customers. Through his work, Namasivayam remains dedicated to enhancing the educational experience for students, preparing them to become leaders in the hospitality industry. His vision for the future of hospitality education emphasizes the importance of innovation, sustainability, and consumer-centric design, ensuring that graduates are ready to tackle the challenges of a rapidly changing industry.