Ilke Kardes

Professor Ilke Kardes is focused on real-world applications of marketing and international business, bringing a wealth of experience and knowledge to her role as an Assistant Professor at Valdosta State University. With a robust academic background and a keen interest in emerging markets, middle class dynamics, branding, and IB pedagogy, she offers a unique perspective on the evolving global market landscape. Before joining Valdosta State University, Professor Kardes served as Faculty and Research Director at Georgia State University from 2014 to 2017. During her tenure, she was instrumental in advancing research initiatives and fostering academic growth. Her research has been pivotal in understanding the complexities of emerging markets and the shifting paradigms of the middle class, providing valuable insights into branding strategies and international business education. Professor Kardes has a diverse teaching portfolio, having taught at various prestigious universities in Germany and Turkey. Her international experience enriches her teaching methodology, allowing her to incorporate a global perspective into her curriculum. Additionally, her role as a research associate at Georgia State University further honed her research skills and contributed to her comprehensive understanding of international business dynamics. Fluent in English, German, and Turkish, Professor Kardes is adept at navigating multicultural environments, which enhances her ability to connect with students from diverse backgrounds. Her linguistic skills and international exposure make her an invaluable asset to the academic community, as she continues to inspire and educate future leaders in the field of marketing and international business.