

Pradeep Gopalakrishna
Recognized as a leader in the field of marketing education, Dr. Pradeep Gopalakrishna, affectionately known as "Dr. G," serves as a Professor and Chair of the Marketing Department at the Lubin School of Business, Pace University. With an illustrious teaching career spanning over three decades, Dr. G has made significant contributions to the academic community through his dedication to teaching and research. He is renowned for his engaging teaching style and commitment to student success, offering courses at the doctoral, MBA, and undergraduate levels. Dr. G's scholarly work is well-regarded, with over 35 refereed journal articles and case study publications to his name. His research has contributed to the advancement of marketing knowledge and practice, and he continues to be an active participant in academic discourse. His involvement with the Center of Global Business Programs at Lubin underscores his commitment to integrating global perspectives into marketing education, preparing students to excel in an increasingly interconnected world. In addition to his teaching and research responsibilities, Dr. G is a dedicated member of the American Marketing Association, where he collaborates with fellow marketing professionals to advance the field. His expertise is frequently sought after as a reviewer for prestigious publications such as the Case Journal and the Journal of Consumer Marketing, where he contributes to the development of high-quality academic literature. Dr. G's leadership extends beyond the classroom and into the broader academic community. His role as Chair of the Marketing Department involves guiding the strategic direction of the department, fostering an environment of innovation and excellence. His commitment to academic service and leadership has earned him respect and admiration from colleagues and students alike. Through his extensive experience and dedication, Dr. G continues to shape the future of marketing education, inspiring the next generation of marketing professionals. His contributions to the field and his unwavering commitment to academic excellence make him a distinguished figure in the world of marketing education.
Research Interests
Publications
, 262-290, 2021-07-15