Lois A. Boynton

Professor Lois A. Boynton is an esteemed associate professor at the School of Journalism and Media at the University of North Carolina at Chapel Hill. She is dedicated to examining pressing issues in ethics and public relations, with a particular focus on diversity, equity, and inclusion (DEI) initiatives. Her academic pursuits are deeply rooted in understanding and promoting ethical decision-making, professionalism, and social responsibility within the field of public relations. In her role at UNC, Professor Boynton is actively involved in teaching courses on ethics and public relations, where she imparts her extensive knowledge and experience to her students. She has played a significant role in advising PRSSA Bateman Competition teams, guiding them to success with her expertise and insights. Additionally, she serves on the school's ABIDE committee, contributing to efforts that promote an inclusive and equitable academic environment. Professor Boynton's research is widely recognized and respected, as she has authored and co-authored numerous academic works that delve into the complexities of ethical practices and DEI initiatives. Her contributions to the field have been showcased at various conferences, where she has presented her research findings to peers and industry professionals. Before transitioning to academia, Professor Boynton gained valuable experience in the media industry. She worked as a reporter and features editor, honing her skills in storytelling and communication. Her career also included roles as a public relations and advertising supervisor, where she developed a keen understanding of the intricacies of the field. Despite her academic commitments, she continues to engage with the public relations sector by providing pro bono assistance to clients and events, demonstrating her commitment to social responsibility. Professor Boynton is an active member of several professional organizations related to public relations and media ethics. Her involvement in these organizations allows her to stay at the forefront of industry developments and contribute to the ongoing discourse on ethical practices and DEI initiatives. Through her teaching, research, and professional engagement, Professor Boynton remains a pivotal figure in advancing the understanding and implementation of ethical and inclusive practices in journalism and media.