Glenn Griffin

Professor advancing research in advertising education and creativity, Dr. Glenn Griffin is a distinguished Professor of Practice at the Stan Richards School of Advertising & Public Relations at the University of Texas at Austin. With a focus on creativity, portfolio development, and advertising education, Dr. Griffin has made significant contributions to the field, both as an educator and a researcher. His work has been widely published and recognized by esteemed organizations, reflecting his dedication to advancing knowledge in advertising and public relations. Before joining UT Austin, Dr. Griffin held faculty positions at several universities, where he played a pivotal role in shaping the future of advertising professionals. His commitment to fostering creativity among his students has resulted in their work receiving numerous accolades from prestigious organizations within the advertising industry. This recognition underscores his ability to inspire and guide students in producing innovative and impactful creative work. Dr. Griffin's influence extends beyond the classroom through his co-authorship of the book "The Creative Process Illustrated: How Advertising's Big Ideas Are Born." This publication offers insights into the creative processes behind successful advertising campaigns, further establishing him as a thought leader in the field. His contributions to advertising education and creativity have been instrumental in shaping the curriculum and preparing students for successful careers in the industry. In addition to his teaching and writing, Dr. Griffin's research interests include social responsibility in advertising, a topic that is increasingly relevant in today's socially conscious world. By exploring the intersection of advertising and social responsibility, he aims to equip future advertising professionals with the knowledge and skills needed to create campaigns that are not only effective but also ethically sound. Dr. Griffin's dedication to advancing advertising education and fostering creativity has left a lasting impact on both his students and the broader academic community. His work continues to inspire future generations of advertising professionals, ensuring that they are well-prepared to navigate the dynamic and ever-evolving landscape of the industry.