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Lawrence Duke

Professor at Business, Drexel University0 Followers

Expanding possibilities in the domain of business education, Lawrence Duke, EdD, serves as a Clinical Professor and Acting Department Head at Drexel University's LeBow College of Business. With a robust academic foundation, he earned his MBA from the prestigious Harvard Business School and later pursued an EdD from Temple University. His academic journey is complemented by a rich professional background, having held senior executive roles in international finance and marketing sectors, including notable positions at Citibank/Citigroup, Nomura, State Street, and the International Monetary Fund. Professor Duke's research interests are diverse and forward-thinking, focusing on digital marketing, finance, global marketing, marketing ethics, and marketing quality. His work in these areas not only contributes to academic discourse but also informs his teaching methodology, ensuring that students receive an education that is both theoretically sound and practically relevant. In the classroom, Lawrence Duke is known for his engaging teaching style and commitment to student success. He teaches a variety of courses, including digital marketing, marketing strategy and planning, global marketing, and international business. His courses are designed to equip students with the skills and knowledge necessary to navigate and excel in the rapidly evolving business landscape. Beyond his teaching responsibilities, Professor Duke plays a pivotal role in shaping the future of marketing education at Drexel. He serves as an advisor to the MS Marketing and LeBow Digital Marketing Certificate programs, where he guides curriculum development and ensures that the programs remain aligned with industry trends and demands. Lawrence Duke's contributions to both academia and industry have been recognized through various accolades and invitations to speak at international conferences. His insights into marketing ethics and quality have been particularly influential, providing a framework for understanding the complexities of modern marketing practices. Through his research, teaching, and advisory roles, Professor Duke continues to inspire the next generation of business leaders, fostering an environment of innovation and excellence at Drexel University.

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