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Stephanie Mangus

Assistant Professor at Marketing, Baylor University0 Followers

Dr. Stephanie Mangus is pursuing novel approaches in the field of marketing, with a particular focus on sales, service marketing, and buyer-seller relationships. As an Assistant Professor of Marketing at Baylor University, she brings a wealth of knowledge and expertise to her role, having earned her PhD from Louisiana State University. Her academic journey also includes an MBA from the University of Cincinnati and a BA from Ohio Northern University, which have collectively shaped her comprehensive understanding of marketing dynamics. Dr. Mangus's research is centered on the intricacies of buyer-seller dyads in sales and the sales and service interface. Her work has been recognized and published in several prestigious journals, including the Journal of the Academy of Marketing Science and the Journal of Business Research. These publications highlight her commitment to advancing the field through rigorous research and innovative insights. In addition to her research endeavors, Dr. Mangus plays a significant role in the academic community as the abstract editor and a member of the Editorial Review Board for the Journal of Personal Selling & Sales Management. Her contributions in these capacities ensure the dissemination of high-quality research and the advancement of knowledge in the field of sales and marketing. Dr. Mangus is also actively involved in professional organizations, notably the American Marketing Association's Sales Special Interest Group. Her engagement in these organizations reflects her dedication to fostering collaboration and knowledge exchange among marketing professionals and academics. At Baylor University, Dr. Mangus is known for her dynamic teaching style and her ability to inspire students to explore the complexities of marketing. She is committed to mentoring the next generation of marketers, equipping them with the skills and knowledge necessary to succeed in an ever-evolving industry. Through her research, teaching, and professional involvement, Dr. Mangus continues to make significant contributions to the field of marketing, particularly in understanding and enhancing the interactions between buyers and sellers. Her work not only enriches academic discourse but also has practical implications for businesses seeking to improve their sales and service strategies.

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