Eunjoo Cho

Dr. Eunjoo Cho is revolutionizing practices in the field of Human Environmental Sciences with her innovative research and teaching at the University of Arkansas. As an Associate Professor, she brings a wealth of knowledge and experience to her students, having earned her Ph.D. in Apparel Merchandising and Design from Iowa State University. Her professional journey includes a significant role as an Associate Merchandiser at Sourcing & Vendor Development Korea, where she honed her expertise in the global fashion industry. Dr. Cho's research interests are diverse and impactful, focusing on sustainability, global fashion branding, digital retailing, and luxury fashion marketing. Her work aims to bridge the gap between traditional fashion practices and the evolving digital landscape, promoting sustainable practices within the industry. She is particularly interested in how digital platforms can enhance brand visibility and consumer engagement in the luxury fashion sector. In the classroom, Dr. Cho is dedicated to fostering a dynamic learning environment where students can explore the intricacies of merchandising and apparel design. Her courses are designed to equip students with the skills needed to navigate the complex world of fashion, emphasizing both creative and analytical approaches. Her teaching philosophy encourages critical thinking and innovation, preparing students to become leaders in the ever-changing fashion industry. Beyond her academic and professional pursuits, Dr. Cho is committed to contributing to the broader discourse on sustainability in fashion. She actively participates in conferences and collaborates with industry professionals to promote environmentally responsible practices. Her passion for integrating sustainability into fashion education and practice is evident in her ongoing research and community engagement efforts.