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Bryan R. Johnson

Associate Professor at Marketing, Creighton University0 Followers

Professor Bryan R. Johnson is dedicated to fostering an understanding of the intricate dynamics of marketing and consumer behavior. As an Associate Professor at Creighton University's Heider College of Business, he brings a wealth of knowledge and experience to his students, having earned a Ph.D. with a focus on Marketing and Management. His commitment to education and excellence in teaching was recognized when he received the Teacher of the Year Award in 2014, a testament to his ability to engage and inspire students. Professor Johnson's research interests are diverse and impactful, encompassing Consumer Social Capital, Consumer Social Networks, Marketing, and Health Marketing. He is particularly intrigued by how social networks influence consumer behavior and decision-making processes, and how these insights can be leveraged to enhance marketing strategies. His work often explores the intersection of marketing and finance, providing a comprehensive perspective on how these fields interact and influence each other. In addition to his research and teaching responsibilities, Professor Johnson is actively involved in various academic and professional communities. He frequently collaborates with colleagues and industry professionals to advance the understanding of consumer behavior and marketing practices. His dedication to both his students and his field makes him a valuable asset to Creighton University and the broader academic community.

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