Samuel A. Nelson

Dr. Samuel A. Nelson is expanding horizons in the field of entrepreneurship and management as the Director of the Center for Entrepreneurship and an Associate Professor of Practice at the University of Nebraska-Lincoln. With a Ph.D. in management from the same esteemed institution, which he earned in 2011, Dr. Nelson has dedicated his career to advancing the understanding and application of entrepreneurship education, corporate persona, and psychological capital. Dr. Nelson's research delves into the intricate dynamics of corporate persona, particularly how it influences and reflects corporate financial performance, a topic he explored in depth in his dissertation. His scholarly work provides valuable insights into how companies can strategically present themselves in annual reports to enhance their market standing and financial outcomes. In addition to his research, Dr. Nelson has been instrumental in shaping the entrepreneurship curriculum at UNL. His innovative approach to teaching has enriched the academic experience for countless students, equipping them with the skills and knowledge necessary to thrive in the entrepreneurial landscape. Through his courses, Dr. Nelson fosters a dynamic learning environment that encourages creativity, critical thinking, and practical application. Dr. Nelson's contributions extend beyond the classroom, as he actively engages with the entrepreneurial community to bridge the gap between academic theory and real-world practice. His leadership at the Center for Entrepreneurship underscores his commitment to nurturing the next generation of entrepreneurs and business leaders, ensuring they are well-prepared to navigate the complexities of the modern business world.