Glenn Platt

Dr. Glenn Platt investigates emerging trends in digital marketing and gamification, bringing a wealth of knowledge and experience to his role as the C. Michael Armstrong Professor of Network Technology & Management and Professor of Marketing & Interactive Media Studies at Miami University. With a robust academic background, Dr. Platt earned his Ph.D. and M.S. in Economics and Political Economy from Carnegie Mellon University, complemented by a B.A. in Economics from the University of Florida. Throughout his illustrious career, Dr. Platt has made significant contributions to the field of digital marketing and gamification. His research primarily focuses on the innovative applications of gamification in business contexts, exploring how game-like elements can enhance consumer engagement and drive business success. His work in this area has positioned him as a thought leader, influencing both academic circles and industry practices. Dr. Platt's dedication to education is evident in his previous role as the Director of the Interactive Media Studies Program at Miami University. Under his leadership, the program flourished, earning him accolades such as the Faculty of the Year Award and the Dave Roberts Distinguished Service Award. These honors reflect his commitment to excellence in teaching and his ability to inspire students to explore the intersections of technology, media, and marketing. In addition to his research and teaching, Dr. Platt is actively involved in several innovative initiatives. He is a proponent of the Inverted Classroom Teaching model, which emphasizes student-centered learning and active participation. This approach has been instrumental in transforming traditional educational paradigms, fostering a more engaging and interactive learning environment. Moreover, Dr. Platt is deeply engaged with the Voice of Intercollegiate Esports, where he contributes his expertise to the rapidly growing field of competitive gaming. His involvement in esports highlights his forward-thinking approach and his commitment to exploring new frontiers in digital media and marketing. Dr. Platt's work continues to shape the future of digital marketing and gamification, making him a respected figure in academia and beyond. His passion for innovation and education ensures that he remains at the forefront of these dynamic fields, inspiring the next generation of marketers and media professionals.