Mert Tokman

A driving force in studies related to interfirm relationships and strategic marketing, Mert Tokman, Ph.D., is a distinguished professor in the marketing and MBA programs at James Madison University (JMU). He plays a pivotal role as the program co-coordinator for the Global Supply Chain Management Minor, where he imparts his extensive knowledge and expertise to students eager to delve into the complexities of global markets and logistics. Dr. Tokman holds the prestigious Kenneth R. Bartee Endowed Professorship, a testament to his significant contributions to the field of marketing. His research interests are deeply rooted in understanding the dynamics of interfirm relationships along the value-creation chain, as well as exploring strategic issues in international marketing channels and logistics. This focus has positioned him as a leading figure in these areas, influencing both academic thought and practical applications in the industry. His academic journey began with a B.B.A. from the University of Istanbul, followed by an MBA from the University of Arkansas, Little Rock. He then earned his Ph.D. from The University of Alabama, where he honed his research skills and developed a keen interest in the strategic aspects of marketing and logistics. This diverse educational background has equipped him with a unique perspective that he brings to his teaching and research endeavors. Dr. Tokman has authored numerous notable publications that have contributed to the advancement of knowledge in his field. His work is widely recognized and respected, earning him several accolades, including being a nominee for the SCHEV Outstanding Faculty Award. Additionally, he received James Madison University's Provost's Award for Excellence in International Education, highlighting his commitment to fostering global understanding and collaboration. Beyond his academic achievements, Dr. Tokman is known for his dedication to mentoring students and guiding them towards successful careers in marketing and supply chain management. His passion for education and research is evident in his interactions with students and colleagues alike, making him a valued member of the JMU community. In summary, Mert Tokman, Ph.D., is a prominent figure in the field of marketing, with a particular focus on interfirm relationships, strategic marketing, and logistics. His contributions to academia and his commitment to student success continue to make a lasting impact at James Madison University and beyond.